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Brands

Division

Brands

Our brand division includes several prominent brands and companies with stylish and practical outdoor and hunting clothing. The division consists of the companies: Chevalier, Alaska Brands and Aclima.

123

Employees

3

Companies
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Alaska Brands

Alaska Brands was established in 2011 by the Koskelo family in Finland with the ambition to develop a cutting-edge set of hunting outerwear, unrivalled in the marketplace. Since then, innovation and development of proprietary brands has been at the very center of operations. The Alaska Brands portfolio of brands consists of: Alaska 1795 (hunting clothing), Burrel (hunting electronics) and Valio (canine nutrition). These brands are sold through Open Air Group's E-com channels but also via external resellers around Europe.

Alaska Brands was formerly part of Retkitukku and was created in 2020 when Open Air Group divided operations into brands, technology and E-commerce divisions.

Year of investment: 2020
CEO: Pär Linder
Office Locations: Helsinki, Finland
Number of employees: 8

Aclima

Aclima AS was founded by Eivind Johansen in 1939 as a local textile manufacturer in Drammen, Norway. For three generations, Aclima has developed into a specialist in functional underwear where wool is the main component. The products include underwear, base and mid-layers, training products, hats and mittens in wool. Aclima AS had a turnover of about 200 million NOK in 2021 and about 100 employees in Norway, Sweden and Estonia.

Aclima was acquired by Open Air Group in 2021.

Year of investment: 2022
CEO: Hans Petter Jacobsen
Office Locations: Krøderen, Norway and Valga, Estonia.
Number of employees: 104

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Chevalier

Chevalier develops, designs and markets clothing and accessories for hunting and leisure under its own brand. The company was founded in 1950 and today conducts sales in 30 markets, with Sweden, and northern and eastern Europe as its principal markets.  

 

Chevalier is characterized by the ambition to create opportunities for a life closer to nature with style and innovative functions.

 

Chevalier was acquired by Open Air Group in 2019.

Year of investment: 2019
CEO: Pär Linder
Office Locations: Mölnlycke, Sweden
Number of employees: 11

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